{"id":1139,"date":"2025-05-14T22:24:05","date_gmt":"2025-05-14T22:24:05","guid":{"rendered":"https:\/\/rockettextgen.com\/blog\/?p=1139"},"modified":"2025-05-14T22:24:07","modified_gmt":"2025-05-14T22:24:07","slug":"facebook-2025-hvada-nyjum-eiginleikum-geturdu-buist-vid","status":"publish","type":"post","link":"https:\/\/rockettextgen.com\/blog\/is\/facebook-2025-hvada-nyjum-eiginleikum-geturdu-buist-vid\/","title":{"rendered":"Facebook 2025: Hva\u00f0a n\u00fdjum eiginleikum getur\u00f0u b\u00faist vi\u00f0?"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Helstu \u00fer\u00f3un Facebook \u00e1ri\u00f0 2025: hva\u00f0a n\u00fdja eiginleika fyrir notendur og fyrirt\u00e6ki?<\/h2>\n\n<p>Landslagi\u00f0 \u00e1 samf\u00e9lagsmi\u00f0lum er st\u00f6\u00f0ugt a\u00f0 breytast. \u00c1ri\u00f0 2025 undirb\u00fdr Facebook, d\u00f3tturfyrirt\u00e6ki Meta, a\u00f0 gj\u00f6rbylta \u00fej\u00f3nustu sinni enn og aftur, me\u00f0 \u00fev\u00ed a\u00f0 sameina t\u00e6knin\u00fdjungar og stefnum\u00f3tandi a\u00f0l\u00f6gun. Svo, hva\u00f0a n\u00fdja eiginleika geta notendur og fyrirt\u00e6ki hlakka til \u00e1 \u00feessu \u00e1ri? Vettvangurinn, me\u00f0 milljar\u00f0a notenda, mun innlei\u00f0a verulegar framfarir til a\u00f0 efla \u00fe\u00e1ttt\u00f6ku, b\u00e6ta fri\u00f0helgi einkal\u00edfsins og bj\u00f3\u00f0a upp \u00e1 yfirgripsmeiri upplifun. Vi\u00f0 skulum kanna \u00feessar v\u00e6ntu umbreytingar \u00ed sm\u00e1atri\u00f0um, hagn\u00fdt \u00e1hrif \u00feeirra og hvernig \u00e1 a\u00f0 h\u00e1marka m\u00f6guleika \u00feeirra.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1344\" height=\"768\" src=\"https:\/\/rockettextgen.com\/blog\/wp-content\/uploads\/2025\/05\/Facebook-2025-Quelles-Nouvelles-Fonctions-Attendre-1-1.jpg\" alt=\"uppg\u00f6tva\u00f0u n\u00fdju eiginleikana sem b\u00faist er vi\u00f0 \u00e1 Facebook \u00e1ri\u00f0 2025! Vertu uppl\u00fdstur um n\u00fdjungar, endurb\u00e6tur \u00e1 notendaupplifun og komandi strauma sem munu umbreyta notkun \u00feinni \u00e1 samf\u00e9lagsmi\u00f0lum.\" class=\"wp-image-124\" srcset=\"https:\/\/rockettextgen.com\/blog\/wp-content\/uploads\/2025\/05\/Facebook-2025-Quelles-Nouvelles-Fonctions-Attendre-1-1.jpg 1344w, https:\/\/rockettextgen.com\/blog\/wp-content\/uploads\/2025\/05\/Facebook-2025-Quelles-Nouvelles-Fonctions-Attendre-1-1-300x171.jpg 300w, https:\/\/rockettextgen.com\/blog\/wp-content\/uploads\/2025\/05\/Facebook-2025-Quelles-Nouvelles-Fonctions-Attendre-1-1-1024x585.jpg 1024w, https:\/\/rockettextgen.com\/blog\/wp-content\/uploads\/2025\/05\/Facebook-2025-Quelles-Nouvelles-Fonctions-Attendre-1-1-768x439.jpg 768w\" sizes=\"auto, (max-width: 1344px) 100vw, 1344px\" \/><\/figure>\n\n<h2 class=\"wp-block-heading\">Helstu n\u00fdjungar Facebook \u00e1ri\u00f0 2025: n\u00fdtt t\u00edmabil fyrir tengingar og stafr\u00e6na marka\u00f0ssetningu<\/h2>\n\n<p>Me\u00f0 s\u00f6gu sem h\u00f3fst \u00e1ri\u00f0 2004 hefur Facebook tekist a\u00f0 laga sig a\u00f0 stafr\u00e6num \u00e1skorunum og \u00fer\u00f3un netheg\u00f0unar. \u00c1ri\u00f0 2025 undirb\u00fdr vettvangurinn sig til a\u00f0 dreifa a\u00f0ger\u00f0um sem munu umbreyta samskiptum notenda og fyrirt\u00e6kja. Uppgangur gervigreindar, alh\u00e6fing myndbandaefnis og \u00e1hersla \u00e1 tr\u00fana\u00f0 ver\u00f0ur kjarninn \u00ed \u00feessari byltingu. Hvernig munu \u00feessar n\u00fdjungar endurskilgreina vettvanginn? Hva\u00f0a t\u00e6kif\u00e6ri bj\u00f3\u00f0a \u00feeir til marka\u00f0ssetningar? Svari\u00f0 liggur \u00ed r\u00f6\u00f0 stefnum\u00f3tandi eiginleika sem fjalla\u00f0 ver\u00f0ur um h\u00e9r a\u00f0 ne\u00f0an.<\/p>\n\n<h2 class=\"wp-block-heading\">F\u00ednstilling \u00e1 fri\u00f0helgi einkal\u00edfs og auki\u00f0 gagns\u00e6i: forgangsr\u00f6\u00f0un Facebook \u00e1ri\u00f0 2025<\/h2>\n\n<p>\u00dear sem gagnavernd var\u00f0 miki\u00f0 \u00e1hyggjuefni h\u00f3f Facebook nokkur frumkv\u00e6\u00f0i \u00e1ri\u00f0 2025 til a\u00f0 efla traust notenda. N\u00fdi \u201eTengilsaga\u201c a\u00f0ger\u00f0in gerir \u00fe\u00e9r kleift a\u00f0 fylgjast me\u00f0 s\u00ed\u00f0um sem heims\u00f3ttar eru innan vistkerfis Facebook \u00ed allt a\u00f0 30 daga. \u00deessi n\u00e1lgun mi\u00f0ar a\u00f0 \u00fev\u00ed a\u00f0 tryggja s\u00e9rstillingu sem vir\u00f0ir \u00f3skir en vernda fri\u00f0helgi einkal\u00edfsins. Ennfremur fj\u00e1rfestir Meta \u00ed h\u00e1\u00fer\u00f3u\u00f0um verkf\u00e6rum til a\u00f0 tryggja meiri stj\u00f3rn \u00e1 gagnastj\u00f3rnun, \u00fear \u00e1 me\u00f0al meira gagns\u00e6i um notkun pers\u00f3nuuppl\u00fdsinga \u00ed augl\u00fdsingaherfer\u00f0um.<\/p>\n\n<figure class=\"wp-block-table\"><table>\n<thead>\n<tr>\n<th>Virkni<\/th>\n<th>L\u00fdsing<\/th>\n<th>\u00c1hrif fyrir notendur<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Link saga<\/td>\n<td>M\u00e6ling me\u00f0 s\u00ed\u00f0um sem heims\u00f3ttar eru \u00e1 Facebook \u00ed 30 daga<\/td>\n<td>B\u00e6tir fri\u00f0helgi einkal\u00edfsins en gerir kleift a\u00f0 s\u00e9rsn\u00ed\u00f0a betur<\/td>\n<\/tr>\n<tr>\n<td>Gagnastj\u00f3rnunart\u00e6ki<\/td>\n<td>Auki\u00f0 gagns\u00e6i um s\u00f6fnun og notkun uppl\u00fdsinga<\/td>\n<td>Styrkir traust og \u00f6ryggi notenda<\/td>\n<\/tr>\n<tr>\n<td>Styrkt regluverk<\/td>\n<td>Auki\u00f0 samr\u00e6mi vi\u00f0 GDPR og CCPA sta\u00f0la<\/td>\n<td>Meiri lagafylgni og aukin vernd<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/figure>\n\n<h2 class=\"wp-block-heading\">Ofurn\u00e1kv\u00e6mir augl\u00fdsingami\u00f0unarvalkostir \u00fe\u00f6kk s\u00e9 gervigreind<\/h2>\n\n<p>\u00c1ri\u00f0 2025 mun Facebook n\u00fdta kraft gervigreindar til a\u00f0 betrumb\u00e6ta augl\u00fdsingami\u00f0un. Samruni heg\u00f0unarrakningar og \u00e1hugasvi\u00f0a gerir augl\u00fdsendum kleift a\u00f0 n\u00e1 til ofurs\u00e9rt\u00e6kra hluta. Helsta n\u00fdja eiginleikinn er notkun \u00e1 vafraferli Facebook, sem veitir fyrstu hendi g\u00f6gn um stafr\u00e6na virkni innan 30 daga. \u00deessi g\u00f6gn au\u00f0velda f\u00edna skiptingu, s\u00e9rstaklega fyrir mj\u00f6g markvissar veggskot e\u00f0a fyrir endurmarka\u00f0sherfer\u00f0ir.<\/p>\n\n<ul class=\"wp-block-list\"><li>N\u00e1kv\u00e6m vaxtami\u00f0un<\/li><li>Sj\u00e1lfvirk f\u00ednstilling herfer\u00f0ar<\/li><li>Besta ar\u00f0semi augl\u00fdsingafj\u00e1rfestingar<\/li><li>Minnkun \u00e1 augl\u00fdsingas\u00f3un<\/li><\/ul>\n\n<p>Sama st\u00e6r\u00f0 fyrirt\u00e6kis \u00fe\u00edns, \u00feessi h\u00e6fileiki gerir \u00fe\u00e9r kleift a\u00f0 n\u00e1 til vi\u00f0eigandi markh\u00f3ps, en vir\u00f0ir tr\u00fana\u00f0. Me\u00f0 \u00fev\u00ed a\u00f0 skilja \u00feessi verkf\u00e6ri betur munu marka\u00f0sa\u00f0ilar geta h\u00e1marka\u00f0 \u00e1hrif s\u00edn me\u00f0 minni fj\u00e1rhags\u00e1\u00e6tlun og for\u00f0ast \u00f3vi\u00f0komandi herfer\u00f0ir.<\/p>\n\n<h2 class=\"wp-block-heading\">H\u00e1\u00fer\u00f3u\u00f0 sam\u00fe\u00e6tting gervigreindar: \u00ed \u00e1tt a\u00f0 sj\u00e1lfvirkri og pers\u00f3nulegri notendaupplifun<\/h2>\n\n<p>Gervigreind er ekki lengur bara stu\u00f0ningst\u00e6kni; \u00fea\u00f0 er a\u00f0 ver\u00f0a hornsteinn Facebook \u00e1ri\u00f0 2025. Meta hefur hleypt af stokkunum endurb\u00e6ttri \u00fatg\u00e1fu af generative AI a\u00f0sto\u00f0armanninum s\u00ednum sem er innbygg\u00f0ur \u00ed Facebook Messenger, sem getur svara\u00f0 spurningum, teki\u00f0 saman f\u00e6rslur og jafnvel b\u00fai\u00f0 til s\u00e9rsni\u00f0i\u00f0 efni. Fyrir fyrirt\u00e6ki opnar \u00feetta dyrnar a\u00f0 einfalda\u00f0ri \u00fej\u00f3nustustj\u00f3rnun, me\u00f0 getu til a\u00f0 sinna sj\u00e1lfkrafa endurteknum bei\u00f0num og virkja notendur \u00ed raunt\u00edma.<\/p>\n\n<p>Til d\u00e6mis g\u00e6ti netverslun sem notar Facebook Shops gert sj\u00e1lfvirkan eftirlit me\u00f0 yfirgefnum k\u00f6rfu e\u00f0a bo\u00f0i\u00f0 upp \u00e1 v\u00f6rutill\u00f6gur bygg\u00f0ar \u00e1 kaupheg\u00f0un. Gervigreind gerir \u00fea\u00f0 einnig m\u00f6gulegt a\u00f0 dreifa of a\u00f0l\u00f6gunarh\u00e6fum spjallforritum, sem geta fellt inn \u00ed allsherjar\u00e1\u00e6tlanir.<\/p>\n\n<ol class=\"wp-block-list\"><li>Greindur a\u00f0sto\u00f0armenn fyrir \u00fej\u00f3nustu vi\u00f0 vi\u00f0skiptavini<\/li><li>Sj\u00e1lfvirkar till\u00f6gur og vi\u00f0skipti<\/li><li>Forvirk greining \u00e1 \u00fer\u00f3un og \u00e1hugam\u00e1lum<\/li><li>Pers\u00f3nuger\u00f0 efnis \u00e1 einstaklingsstigi<\/li><\/ol>\n\n<h2 class=\"wp-block-heading\">V\u00edde\u00f3efni \u00ed svi\u00f0slj\u00f3sinu: Facebook birtir n\u00fd verkf\u00e6ri til a\u00f0 b\u00faa til og deila<\/h2>\n\n<p>V\u00edde\u00f3 er \u00e1fram stefnum\u00f3tandi sto\u00f0 fyrir Facebook \u00e1ri\u00f0 2025. Vettvangurinn leggur \u00e1herslu \u00e1 n\u00fdja sv\u00edtu af klippit\u00e6kjum til a\u00f0 au\u00f0velda sk\u00f6pun kraftmikils efnis, s\u00e9rstaklega fyrir Reels og Facebook Watch. Eiginleikar fela \u00ed s\u00e9r lei\u00f0andi klippingu me\u00f0 hlj\u00f3\u00f0sam\u00fe\u00e6ttingu, HDR sj\u00f3nr\u00e6num \u00e1hrifum og getu til a\u00f0 b\u00e6ta vi\u00f0 talsetningu e\u00f0a fjarl\u00e6gja bakgrunnshlj\u00f3\u00f0. Au\u00f0veld notkun gerir \u00f6llum notendum kleift, jafnvel \u00e1n t\u00e6knikunn\u00e1ttu, a\u00f0 framlei\u00f0a gr\u00edpandi efni.<\/p>\n\n<ul class=\"wp-block-list\"><li>Innbygg\u00f0ur myndbandaritill me\u00f0 \u00e1hrifum og hlj\u00f3\u00f0i<\/li><li>B\u00faa til stuttar e\u00f0a langar klippur<\/li><li>HDR samh\u00e6fni fyrir betri myndg\u00e6\u00f0i<\/li><li>Simulcast \u00e1 Facebook Watch og Instagram Reels<\/li><\/ul>\n\n<p>\u00deessi \u00e1hersla \u00e1 myndband kemur einnig me\u00f0 endurb\u00e6ttum spilara. \u00c1ri\u00f0 2025 mun Facebook skila \u00f3a\u00f0finnanlegu vi\u00f0m\u00f3ti, sem sameinar hj\u00f3la, langt\u00edmamyndb\u00f6nd og lifandi myndb\u00f6nd \u00ed sameina\u00f0a upplifun sem kn\u00fdr \u00e1fram vi\u00f0varandi \u00fe\u00e1ttt\u00f6ku.<\/p>\n\n<h2 class=\"wp-block-heading\">Facebook verslanir og n\u00fdtt gangverk f\u00e9lagslegra vi\u00f0skipta \u00e1ri\u00f0 2025<\/h2>\n\n<p>Facebook Shops, sam\u00fe\u00e6tt vi\u00f0 Facebook Shops, er a\u00f0 upplifa verulega \u00fatr\u00e1s. \u00c1ri\u00f0 2025 mun vettvangurinn bj\u00f3\u00f0a upp \u00e1 einfalda\u00f0 vi\u00f0m\u00f3t til a\u00f0 halda utan um v\u00f6rulistann, me\u00f0 aukinni s\u00e9rstillingu \u00e1 sj\u00f3nr\u00e6na \u00fe\u00e6ttinum. A\u00f0 b\u00faa til og kynna verslanir fer n\u00fa fram \u00ed Commerce Manager, sem veitir \u00f3a\u00f0finnanlega upplifun af m\u00f6rgum t\u00e6kjum. Fyrirt\u00e6ki, st\u00f3r sem sm\u00e1, geta s\u00fdnt v\u00f6rur s\u00ednar, stj\u00f3rna\u00f0 birg\u00f0um s\u00ednum og fylgst me\u00f0 s\u00f6lu beint fr\u00e1 Facebook.<\/p>\n\n<figure class=\"wp-block-table\"><table>\n<thead>\n<tr>\n<th>Virkni<\/th>\n<th>Helstu eiginleikar<\/th>\n<th>Hagur fyrir kaupmenn<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Dynamic v\u00f6rulistar<\/td>\n<td>Sj\u00e1lfvirk kynning \u00e1 v\u00f6rum eftir flokkum e\u00f0a \u00fer\u00f3un<\/td>\n<td>Eykur s\u00fdnileika og au\u00f0veldar skyndikaup<\/td>\n<\/tr>\n<tr>\n<td>A\u00f0l\u00f6gun verslunar<\/td>\n<td>H\u00f6nnunarm\u00f6guleikar sem h\u00e6gt er a\u00f0 laga a\u00f0 graf\u00edsku skipulagsskr\u00e1nni<\/td>\n<td>Styrkt v\u00f6rumerki<\/td>\n<\/tr>\n<tr>\n<td>Sam\u00fe\u00e6tting vi\u00f0 Instagram<\/td>\n<td>Bein sala \u00ed gegnum Instagram Shopping<\/td>\n<td>Umnichannel verslunarupplifun<\/td>\n<\/tr>\n<\/tbody>\n<\/table><\/figure>\n\n<h2 class=\"wp-block-heading\">Framt\u00ed\u00f0arstraumar: N\u00fdir augl\u00fdsingaflokkar og gervigreindaraugl\u00fdsingar<\/h2>\n\n<p>\u00c1ri\u00f0 2025 \u00e1formar Facebook n\u00fdjar augl\u00fdsingaa\u00f0fer\u00f0ir, \u00fear \u00e1 me\u00f0al a\u00f0 b\u00faa til s\u00e9rstakan flokk fyrir fj\u00e1rm\u00e1lav\u00f6rur. \u00deessi str\u00f6nga skipting mi\u00f0ar a\u00f0 \u00fev\u00ed a\u00f0 mi\u00f0a betur \u00e1 neytendur en vir\u00f0a reglur. Ennfremur munu gervigreindaraugl\u00fdsingar ver\u00f0a a\u00f0 venju, sem gerir kleift a\u00f0 b\u00faa til s\u00e9rsni\u00f0i\u00f0 skapandi efni og sj\u00e1lfvirka betrumb\u00e6tur \u00e1 mi\u00f0un.<\/p>\n\n<ol class=\"wp-block-list\"><li>Augl\u00fdsingar fyrir fj\u00e1rm\u00e1la\u00fej\u00f3nustu<\/li><li>Mi\u00f0un eftir heg\u00f0un og \u00e1huga<\/li><li>Sj\u00e1lfvirk efnissk\u00f6pun me\u00f0 gervigreind<\/li><li>A\u00f0 m\u00e6la g\u00e6\u00f0i \u00fe\u00e1ttt\u00f6ku frekar en bara smelli<\/li><\/ol>\n\n<h2 class=\"wp-block-heading\">Algengar spurningar um eiginleika Facebook \u00e1ri\u00f0 2025<\/h2>\n\n<ul class=\"wp-block-list\"><li><strong>Hva\u00f0 \u00e6tlar Facebook a\u00f0 efla gagna\u00f6ryggi \u00e1ri\u00f0 2025?<\/strong> Vettvangurinn mun kynna verkf\u00e6ri til a\u00f0 stj\u00f3rna pers\u00f3nuuppl\u00fdsingum, meira gagns\u00e6i um gagnanotkun og strangt samr\u00e6mi vi\u00f0 regluger\u00f0ir eins og GDPR.<\/li><li><strong>Hvernig mun Facebook stu\u00f0la a\u00f0 gagnvirkni me\u00f0 n\u00fdjum eiginleikum s\u00ednum?<\/strong> Me\u00f0 sameinu\u00f0um myndbandsspilara, einf\u00f6ldu\u00f0um sk\u00f6punarverkf\u00e6rum og kynningu \u00e1 yfirgripsmiklu efni \u00ed auknum veruleika.<\/li><li><strong>Hver er \u00e1vinningurinn fyrir fyrirt\u00e6ki me\u00f0 sam\u00fe\u00e6ttingu gervigreindar?<\/strong> Sj\u00e1lfvirkni \u00ed \u00fej\u00f3nustuveri, markvissar r\u00e1\u00f0leggingar, f\u00ednstilling herfer\u00f0a og einf\u00f6ldu\u00f0 netverslunarstj\u00f3rnun.<\/li><\/ul>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Helstu \u00fer\u00f3un Facebook \u00e1ri\u00f0 2025: hva\u00f0a n\u00fdja eiginleika fyrir notendur og fyrirt\u00e6ki? Landslagi\u00f0 \u00e1 samf\u00e9lagsmi\u00f0lum er st\u00f6\u00f0ugt a\u00f0 breytast. \u00c1ri\u00f0 2025 undirb\u00fdr Facebook, d\u00f3tturfyrirt\u00e6ki Meta, a\u00f0 gj\u00f6rbylta \u00fej\u00f3nustu sinni enn og aftur, me\u00f0 \u00fev\u00ed a\u00f0 sameina t\u00e6knin\u00fdjungar og stefnum\u00f3tandi a\u00f0l\u00f6gun. Svo, hva\u00f0a n\u00fdja eiginleika geta notendur og fyrirt\u00e6ki hlakka til \u00e1 \u00feessu \u00e1ri? Vettvangurinn, me\u00f0 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":123,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[404],"tags":[],"class_list":["post-1139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook-is"],"_links":{"self":[{"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/posts\/1139","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/comments?post=1139"}],"version-history":[{"count":1,"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/posts\/1139\/revisions"}],"predecessor-version":[{"id":1140,"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/posts\/1139\/revisions\/1140"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/media\/123"}],"wp:attachment":[{"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/media?parent=1139"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/categories?post=1139"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rockettextgen.com\/blog\/wp-json\/wp\/v2\/tags?post=1139"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}